Anadlüg Rassauat¹
is an independent designer based in Almaty².
She designs and oversees the creation of brand identities, logos, lettering, as well as works with graphic design and font development for clients across the culinaty arts³, cultural⁴, and environmental⁵ fields.
¹A.K.A.
Güldana Tauassar
anadlüg
²Location
Almaty, Kazakhstan
Selected clients:
Design
Art Direction
³Culinary
⁴Culture
Art
Music
Festivals
Fashion
⁵Environment
Typography
★ Personal Projects
Email
Instagram
Telegram
BBSR
Store
Created a distinct brand identity for BBSR Store, a fashion label with a focus on headscarf collections that blend everyday wear with artistic expression. The visual language was built around clean lines, soft textures, and refined typography to reflect the elegance and versatility of the scarves. The identity extended across logo design, packaging, social media, and printed materials, emphasizing a minimalist aesthetic with a strong sense of individuality and cultural relevance.
Brand Identity
Local Business
2023
FORMA
Ceramics Studio
Developed a cohesive brand identity for Forma, Almaty’s first full-cycle ceramic studio. The design concept emphasizes creativity, craftsmanship, and community, reflecting Forma's commitment to quality and artistic expression. The identity system includes a modern logo, vibrant color palette, and organic typography, ensuring a unified brand presence across all touchpoints, from digital media to studio signage.
Brand Identity
Local Business
2022
BAQBAQ
Flower
Bureau
Created a bold and expressive brand identity for BaqBaq Bureau, a floral studio in Almaty known for its imaginative, non-traditional bouquets. The identity features a vibrant, flower-inspired color palette, typographic logo, and ornamental patterns built from a stylized floral symbol. The design captures the studio’s playful, artistic spirit and brings a sense of joy and personality to every touchpoint — from packaging and printed materials to digital assets and signage.
Brand Identity
Local Business
2021
LINEA
Shop and Studio
Developed a vibrant and engaging brand identity for Linea, a stationery store and calligraphy studio in Almaty. The design concept emphasizes creativity and craftsmanship, reflecting the store's commitment to providing high-quality stationery and hosting creative workshops. The identity system includes a dynamic logo, a rich color palette, and elegant custom typography logo, ensuring a cohesive and memorable brand presence across all touchpoints, from product packaging to in-store signage and digital platforms.
Brand Identity
Local Business
2024